I am Not a Trinket! There is No Way to Obtain the Ivory Without Killing the Elephant. Watch Episode 2 of WWF’s ‘It’s Dead Serious.’

About this episode:

The second episode of WWF’s Stop Wildlife Crime series highlights the impact on elephants. Tens of thousands of elephants are being killed each year for the illegal ivory trade. Follow our video series on World Wildlife Fund’s YouTube channel by subscribing now and using the hashtag #StopWildlifeCrime while you watch.

Asian and African elephants are being slaughtered to meet consumer demand. In almost all cases of elephant poaching, the elephant is shot and has its ivory tusks hacked out with machetes or a chain saw. Ivory comes from a living animal that suffered enormously before dying—all for the sake of an elephant figurine, an ivory trinket, or a souvenir.

Watch WWF’s five-part original online series, STOP WILDLIFE CRIME: THE SERIES and learn from experts in the fields of government, security, forensics and conservation. Join the campaign and learn more about our efforts to Stop Wildlife Crime.

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